Digital Transformation - Integrated Parking and Flight Data

Digital Transformation - Website Development
UI / UX
Digital Transformation Consultant

London Luton Airport

Digital Transformation - Integrated Parking and Flight Data
Senior Digital Transformation Lead responsible for the successful integration of two mission critical data feeds.

Client

TBI Abertis

Released

July 14, 2021
Jul 14, 2021

Timeframe

3 months

Project Type

Digital Transformation - Website Development

Technology

Website Design Digital Transformation Data Integration
London Luton Airport

Overview

Consultancy engagement providing senior digital expertise to support an agency project.
As a digital transformation consultant, I worked with a digital agency on a major deliverable for Luton Airport. The project required integrating parking reservations and live flight data into their website — a complex UX and technical challenge. I led the UX direction to ensure clarity, usability, and seamless implementation across teams.
Airport Terminal
Airport Terminal
Happy Lady Checking her reservation
Happy Lady Checking her reservation
London Luton Airport

The Solution

I collaborated closely with the airport steering committee, their parking technology partner, and an agency team of two developers and two designers. My role focused on aligning technical capabilities with stakeholder requirements while guiding UX and delivery priorities.
Lady boarding shuttle bus
Lady boarding shuttle bus
Lady boarding shuttle bus

Website Design Digital Transformation Data Integration

Airport Parking
Airport Parking
Airport Parking
Arriving at airport terminal
Arriving at airport terminal
Arriving at airport terminal
The project was successfully delivered on time and within budget, integrating number-plate recognition data into the website alongside a seamless online booking and payment system. The solution was securely implemented and enabled customers to reserve parking with live data accuracy and improved convenience.
Happy lady at airport

London Luton Airport

London Luton Airport

Performance Results

The project strengthened the agency’s relationship with their client, restoring confidence and ensuring a smooth delivery from planning through to launch. Stakeholders reported a positive experience throughout the collaboration, with clear communication and a reliable delivery process.
Digital Transformation Consultant
Digital Transformation Consultant
Digital Transformation Consultant
Online Reservations
Online Reservations

Increase in Parking Space Bookings

4%
4%
4%
Reduced Waiting Time
Reduced Waiting Time

Number Plate recognition speeds up access

9%
9%
9%
Call Centre Ease
Call Centre Ease

Inbound Support Calls dropped significatly

100%
100%
100%

The integration significantly streamlined operational flow automating parking validation through number-plate recognition, reducing manual processing, and improving customer convenience. The new booking experience provided real-time accuracy, faster throughput at check-in barriers, and a more efficient end-to-end journey for travellers.

London Luton Airport

Final thoughts

When projects matter, experience makes the difference. As a senior digital lead, I integrate seamlessly into your team, carry your business card when needed, and stay with you until the job is done — delivered well, delivered right, delivered confidently.

London Luton Airport

Credits

Credits

Lee Darius
Andy Townsend
John O'Grady
Pam Hudson
Senior Project Lead
Technical Lead
Senior Developer
Creative Lead

London Luton Airport

Credits

Lee Darius
Andy Townsend
John O'Grady
Pam Hudson
Senior Project Lead
Technical Lead
Senior Developer
Creative Lead
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Transforming brands
my team - your team

Learn the benefits by booking a consultation with your Digital Transformation Consultant

The start of great things.

Team working in an office watching at a presentation

Transforming brands
my team - your team

Learn the benefits by booking a consultation with your Digital Transformation Consultant

The start of great things.

Team working in an office watching at a presentation